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So
you've got a few credit cards, and you're quite happy with them overall. Still,
wouldn't it be nice to save a little money on interest? It all adds up over
time, and more quickly than you'd think. If you're a good customer, you'd be
surprised how easy it is to get a better rate.
Pay
on Time, But Not Everything.
The
most desirable customers for the credit card companies are the ones who make a
payment on time every month - but don't pay off the whole balance. After all,
running no balance every month means that you pay no interest, and the company
makes no profit. If you keep up the pattern of running a relatively small
balance each month, then the companies will start falling over themselves to
offer you better interest rates.
Threaten
to Go to Their Competitors.
Have
you ever noticed that it seems like every company offers a credit card? That
makes the credit card industry extremely competitive. Collect ads and offers
for better rates than your company has given you, and then phone them up and
tell them all about it. A good rouse is to start the conversation like this:
"Them:
Hello, what can I do for you today?
You:
Oh hi, I was just calling to ask if there's anything that you need to do to
transfer my balance to this new card I'm getting?
Them:
Well... may I ask what card that is?
You:
Oh, I got the offer in the mail this morning. [Tell them all about the great
interest rate and everything. You could even make things up - they won't know].
Them:
And you've accepted that offer?
You:
I'm just about to, yes.
Them:
Well, hang on... we might be able to offer you a better rate on the card you've
got..."
The
trick is in getting the company to think you're just another fool who responds
blindly to advertising, and they're in danger of losing you as a customer. Don't
whine about how you're such a good customer - they already know what kind of
customer you are, but they definitely want you to stay their customer.
A
fun alternative is to phone your current credit card company, get an
offer from them, and
then phone around other credit card suppliers (just look in the daily
papers to see how many are on offer) and try to get them to beat it.
Once it's beaten, call
your company back and let them know.
Drive
a hard bargain, and be prepared to walk away (well, hang up) from your credit card company. If you turn down
their so-called ?best offer', hang up and wait half an hour, there's a good chance
that you'll get a call offering you a better one!
It isn't just on credit card companies that these
tricks get results. It works because it costs a company so much to get a new
customer (the ?cost of acquisition'), and so it's cheaper for them to offer you
a better deal, just to keep you. Try it with your Internet Service Provider
(ISP) sometime. |